Monday, May 4, 2009

Twitter a Passing Fad?

I have recently become bored with Twitter, the social networking site that gives you only 140 characters to tell your story. Although forcing one to 140 characters has added succinctness to web correspondence, it limits you to speaking in "teasers". In news terms, a teaser is a when you set up a problem for the viewer right before a commercial break in the hopes of the viewer returning to the program after 2 minutes of mind-numbing marketing. An example of this would be "Stayed tuned to see if this tornado wipes out a school bus filled with second graders..."

You can see that if you set up an expectation in your audience then fail to meet that expectation you disappoint them and they will move on to another channel. The same thing happens with Twitter. Who really cares what you are doing at the moment? Why should I care that you found something cool on StumbleUpon and want to reTweet it?

I guess that I really don't care what you are doing. If you have created something interesting then tweet it. If you have nothing to say that is interesting or personal to you then don't.

I think this is the reason that so many tweeters are giving up on the process. Check out this article for more details.


http://www.theaustralian.news.com.au/business/story/0,,25406742-36418,00.html

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